Press conference on Wednesday, March 11 at 3:30 pm
from the Palais des Congrès in Beaune (19 avenue Charles de Gaulle)

Raphaël Dubois (President of the Grands Jours de Bourgogne association), Laurent Delaunay and Michel Barraud (Co-Presidents of the Bourgogne Wine Board) invite journalists to attend a press conference on Wednesday, March 11 at 3:30 pm in the auditorium of the Palais des Congrès in Beaune.

Topics to be discussed will include:

• Initial attendance indicators for this edition of Grands Jours de Bourgogne
• Bourgogne wine markets:

• The 2025 harvest and upstream market overview
• 2025 results in France and export markets
• 2026 outlook

• Bourgogne wines: a more open and confident communication strategy targeting younger consumers
• Technology and Innovation : projects aimed at combating the effects of climate change
• Horizon Hautes Côtes: an innovative and collaborative study to define the vineyards of tomorrow
• Cité des Climats et vins de Bourgogne: news and updates

This year’s conference will be held exclusively in person: 

• Auditorium, Palais des Congrès, Beaune
• Please confirm your attendance no later than Friday, March 6 at: cecile.mathiaud@bivb.com
• If you are not attending the Grands Jours de Bourgogne tastings, you will be granted special access to the Auditorium by giving your name at the entrance of the Palais des Congrès.

The press kit will be available for download prior to the conference, around 2:00 pm on Wednesday, March 11, in our online press room (“Press Kit” section).

Press contact: cecile.mathiaud@bivb.com, phone: +33 (0)6 08 56 85 56

#GrandsJoursdeBourgogne – @vinsdebourgogne
www.grands-jours-bourgogne.fr/en/